The rebrand for Abia Digital was created based on their claim: "Energia Digital" (Digital Energy).
I decided to show the energy through their new palette: two main colours that work well with black and white backgrounds or together when placed within the shapes I created.
These are the elements used in the name Abia and in the "A" symbol, the last one in the logo. You can see that the two "A's" are different from each other - they were made this way to simulate a digital signature - as much as it is a digital company, it has a handmade touch.
The result was a simpler and more versatile logo with more visual elements to work with.
Rebrand and concept Adriano Siqs | Website Abia Digital
